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Xuan
Zhang.

HI, I'M XUAN ZHANG.

A UX & PRODUCT DESIGNER

CORE COMPETENCIES

Driving Commercialization Through User Centered Design

Product-Led Growth

Central to my Product-Led Growth (PLG) philosophy is a dedication to user-centricity, prioritizing a deep understanding of users' needs to create targeted solutions. I design features that naturally promote networking and sharing, transforming users into advocates and creating a product's viral growth loop.

​High Impact Product Design

My design choices are data-driven, aiming to improve KPIs such as acquisition costs, conversion rates, and LTV. I prioritize long-term engagement and habit formation, leveraging A/B testing to validate hypotheses and iterate efficiently. This ensures optimized GMV and ROI through continuous data-backed refinements.

Customized Solutions for Business

I streamline complex business logic, design user-friendly B2B SaaS platforms, and have extensive experience in the supply chain industry. This involves developing ERP systems, including OMS and WMS applications for businesses of all sizes. I've also contributed to B2G projects, collaborating on AI-powered applications for urban management and crime reduction.

Balanced Business and User Goal

Through the integration of these emphasis areas into my workflow, my goal is to create products that not only generate measurable business outcomes but also delight users. I can effectively contribute to cross-functional teams and produce results that benefit all stakeholders

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RESEARCH

Analyze market trends, identify the target audience, and brainstorm viable solutions.

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DESIGN

Plan the product architecture, develop design strategies, and ensure a seamless user experience.

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TESTING

Validate usability, ensure compatibility and stability, and deliver a smooth user experience.

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PROGRAMMING

Write efficient code, implement core functionalities, and optimize performance.

My Works

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FENDI Non-Merchandise Management System

PRODUCT DESIGN, UI & UX DESIGN, Year 2020-2021

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The Non-Merchandise
Management Solutions for FENDI

Our non-merchandise management solutions specialize in brand PR sample and spare parts management by using SF Express's logistics and cloud services. We provide an integrated, complete procedure to regulate the lifespan of samples and spare parts, including purchase, reception, storage, transfer, borrowing, and return, using a WeChat micro app and web-based system.

Temu E-commerce Gamification

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​Game Design for User Growth, 2022 - 2023

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Golden Dust

Temu New User Zone

Increase new user conversion, 2022 - 2023

Data Visualization

PRODUCT DESIGN, UI & UX DESIGN, IOT

City Situation
Awareness System

The situational Awareness System “Smart City” is an AI-powered system to utilize comprehensive real-time city data to optimize urban public resources and instantly correct defects in city operations. 

More Works

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Temu Affiliate Program Web Redesign

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Shanghai Fashion Week

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B2B SaaS Platform

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Meow Manager Social Game

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Blockbate

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Drep W3 Website

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Anything you want to talk about

I’ve had experience with many facets of design, including UI/UX, interaction design. I am currently a UIUX designer at a China Top e-commerce company. 

My goal as a UIUX designer is to create a bridge between a product and its users. I design this bridge that has experiences and stories people can empathize and interact with.

I am currently open for designer positions. So if you are interested, feel free to contact me.

Contact me

Thanks for reaching out!

Website design and content @ 2025 Xuan Zhang

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