
Xuan
Zhang.

CORE COMPETENCIES
Driving Commercialization Through User Centered Design
Product-Led Growth
Central to my Product-Led Growth (PLG) philosophy is a dedication to user-centricity, prioritizing a deep understanding of users' needs to create targeted solutions. I design features that naturally promote networking and sharing, transforming users into advocates and creating a product's viral growth loop.
High Impact Product Design
My design choices are data-driven, aiming to improve KPIs such as acquisition costs, conversion rates, and LTV. I prioritize long-term engagement and habit formation, leveraging A/B testing to validate hypotheses and iterate efficiently. This ensures optimized GMV and ROI through continuous data-backed refinements.
Customized Solutions for Business
I streamline complex business logic, design user-friendly B2B SaaS platforms, and have extensive experience in the supply chain industry. This involves developing ERP systems, including OMS and WMS applications for businesses of all sizes. I've also contributed to B2G projects, collaborating on AI-powered applications for urban management and crime reduction.
Balanced Business and User Goal
Through the integration of these emphasis areas into my workflow, my goal is to create products that not only generate measurable business outcomes but also delight users. I can effectively contribute to cross-functional teams and produce results that benefit all stakeholders

RESEARCH
Analyze market trends, identify the target audience, and brainstorm viable solutions.
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DESIGN
Plan the product architecture, develop design strategies, and ensure a seamless user experience.

TESTING
Validate usability, ensure compatibility and stability, and deliver a smooth user experience.

PROGRAMMING
Write efficient code, implement core functionalities, and optimize performance.
My Works



FENDI Non-Merchandise Management System
PRODUCT DESIGN, UI & UX DESIGN, Year 2020-2021


The Non-Merchandise
Management Solutions for FENDI
Our non-merchandise management solutions specialize in brand PR sample and spare parts management by using SF Express's logistics and cloud services. We provide an integrated, complete procedure to regulate the lifespan of samples and spare parts, including purchase, reception, storage, transfer, borrowing, and return, using a WeChat micro app and web-based system.



Data Visualization
PRODUCT DESIGN, UI & UX DESIGN, IOT
More Works


Anything you want to talk about
I’ve had experience with many facets of design, including UI/UX, interaction design. I am currently a UIUX designer at a China Top e-commerce company.
My goal as a UIUX designer is to create a bridge between a product and its users. I design this bridge that has experiences and stories people can empathize and interact with.
I am currently open for designer positions. So if you are interested, feel free to contact me.